THAILAND

Trademark registration in Thailand

About the market

66.9 million
population
(2023)
70.3%
% of population aged 15-64: (2022)
0.09%
COMPOUND ANNUAL POPULATION GROWTH RATE (CAGR) IN 2013-2023
0.09%
COMPOUND ANNUAL POPULATION GROWTH RATE (CAGR) IN 2013-2023
1.9%
GDP GROWTH RATE (2023)
$7.172
GDP PER CAPITA (2023)
53.6%
INHABITANTS OF URBAN AREA (2023)

Whom does this concern?

Exporters
Importers
Service providers
Application developers
IT sector
Game developers
Companies buying own-brand products (np. bikes, clothing & accessories)
Foreign companies operating in Thailand

Trademark registration in Thailand

Thailand is a dynamic market in the heart of Southeast Asia, offering immense opportunities for companies planning to expand in the region. A stable economy, a growing middle class, and active participation in regional trade agreements such as RCEP make the country a natural choice for businesses thinking about expansion. The rapid growth of the e-commerce sector and investments in modern infrastructure further enhance Thailand’s appeal as a hub for both production and sales.

Registering a trademark in Thailand is a step that should rank high on the priority list for any business operating in the country. Whether you are exporting your products or outsourcing their production to local factories, it is essential to address formalities at the planning stage. At Trademark Partners, we support entrepreneurs in protecting their trademarks in Thailand, helping them build trust in this dynamic market.

How to Register Your Trademark in Thailand? Step-by-Step Process

  1. Preparation and Submission of Application – Submit the trademark application directly to the Thai Department of Intellectual Property (DIP).
  2. Formal Examination (2–4 months) – the DIP reviews the application to ensure it meets all formal requirements and includes the necessary documents.
  3. Substantive Examination (6–12 months) – the DIP assesses the distinctiveness of the trademark and checks for conflicts with existing marks. At the end of this process, a preliminary decision is issued (approval or rejection). In the case of rejection, the applicant has the right to appeal in a separate procedure.
  4. Publication of the Registration Intent (2 months) – if approved, the trademark is published in the official gazette for 60 days to allow for any oppositions. If no objections are raised, the process proceeds to registration.
  5. Issuance of the Registration Certificate (2–4 months) – the certificate is issued after the registration fee is paid by the applicant or their representative.

The entire trademark registration process in Thailand can take anywhere from several months to a few years, depending on complications such as oppositions or objections.

Given this, it’s advisable to apply for trademark protection well in advance, especially if you are planning to operate on the Thai market. Trademark Partners provides comprehensive support throughout the registration process to minimize the risk of delays.

10 years
Period of protection form the date of application
12-18 months
Time taken to register a trademark in Thailand, assuming no objections or complications
#File1st®
Priority is given to those who act first. File your mark first, before someone else is faster

Quick knowledge station

Why Register a Trademark in Thailand?

Registering a trademark in Thailand grants exclusive rights to use the mark for commercial purposes and protects it from unauthorized use. Additionally, it enables effective enforcement of rights in case of infringement. Since Thailand is a significant economic hub, operating there without trademark registration would not be a prudent choice—legal protection is undoubtedly a good practice.

Who can apply for trademark protection in Thailand?

Any natural or legal person can apply for trademark protection in Thailand, whether they are a Thai citizen or a foreigner.

Can the registration of an unused trademark be canceled in Thailand?

Yes, it can, but only if the trademark has remained unused for at least 3 consecutive years. The party requesting cancellation must justify their legal interest in doing so, such as demonstrating that the unused trademark blocks the registration of their own mark or negatively affects their business activities. Without such justification, the request may be denied.

Is it necessary to provide evidence of prior use when filing a trademark application in Thailand?

No, Thailand follows the “first-to-file” principle, meaning that trademark protection is granted based on the filing date rather than prior use. This makes evidence of prior use unnecessary during the application process.

Is it better to register a trademark in Thailand directly with the local office or through WIPO?

Filing directly with the Department of Intellectual Property (DIP) in Thailand is the fastest way to obtain trademark registration. This is because local applications are processed immediately by the DIP, whereas applications filed through WIPO must first go through international procedures, which can extend the process by several months. A significant advantage of filing locally is that the process concludes with the issuance of a Thai trademark certificate. Such a document is often more useful for dealings with local authorities, courts, or online platforms, as international certificates may not always be accepted as definitive proof of registration.

When should a trademark registration be renewed?

In Thailand, trademark protection can be renewed for another 10 years by filing a renewal application no earlier than 90 days before the current protection period expires and no later than its expiration date.

#File1st® File your trademark for protection

FAQ - Frequently asked questions

1. What documents are required for trademark registration in Thailand? 

To file a trademark registration application in Thailand, you typically need to prepare the following: company registration documents (such as a business registration certificate) or a copy of the applicant’s passport, a power of attorney, a graphical representation of the trademark (if the mark is graphical or combined), and a list of designated goods or services associated with the trademark.

2. How much does trademark registration cost in Thailand? 

The cost depends on the number of classes and products being registered. Check out our pricing details to learn more about the specific fees.

3. What types of trademarks can be registered in Thailand? 

In Thailand, trademarks eligible for registration include word marks, figurative ones, shapes, as well as non-traditional marks like sounds, provided they are distinctive, non-descriptive, and do not mislead or conflict with existing trademarks.

4. Can a trademark in Thailand be filed for multiple classes in one application? 

Yes, in Thailand, a trademark can be filed for multiple classes in a single application. However, if an objection or rejection arises in one class, the proceedings for that specific class will be halted or dismissed, while the application for the remaining classes will continue independently. In practice, this means issues with one class do not affect the consideration of the others.

5. How long is a trademark registration valid in Thailand? 

A trademark registration in Thailand is valid for a period of 10 years, starting from the filing date.

6. How can I check if my brand or a similar one is already registered in Thailand? 

In Thailand, you can check if your brand or a similar one is already registered by using the public trademark database maintained by the Department of Intellectual Property (DIP).

Other topics that may interest you